Generative AI Professional Certificate

Overview

Build future-ready skills in AI-powered content creation, chatbot development, and multimodal innovation with these five Micro Credentials. From crafting dynamic text, images, video and audio to designing interactive AI-driven experiences, you'll gain hands-on experience with cutting-edge tools and programs.

Required courses

Generative AI Fundamentals

This foundational course introduces learners to the principles of generative AI. Participants explore AI tools and techniques to generate basic outputs such as text and images, laying the groundwork for future innovation. Through hands-on practice, learners gain proficiency in tools like DALL-E, RunwayML and Tinkersynth, while engaging with key technical and ethical considerations in using AI. 

Generative AI Fundamentals

Practical and Ethical use of AI

Explore the application of AI in generating imagery and video, with a strong emphasis on ethical practices. Learners will gain expertise in diverse AI content styles, advanced image generation techniques, and video creation, integrating traditional and digital content. Alongside technical proficiency, the course embeds an ethical framework, enabling participants to navigate challenges such as bias, authenticity, and responsible usage.

ethicsl use of generative ai

Introduction to AI Powered Content Creation

Next course starts May 26, 2025

An introduction to the transformative potential of AI in content creation. Focusing on AI-assisted tools such as variants of GPT-4, participants will explore how AI can automate drafts, optimize content, and support ideation. The course covers the basics of AI in content creation, ethical considerations, and the use of AI to refine text and audio-based content. Learners will develop productivity skills through hands-on practice, generating content for use in presentations, digital channels, and projects.

Generative ai content creation

Building and Customizing Chatbots

Next course starts June 18, 2025

This course equips learners with the skills to design and build custom chatbots tailored for various applications like customer service. Participants will gain foundational knowledge of chatbot development, learning to create engaging personalities and scripts using tools like Dialogflow and GPT-4. The course emphasizes hands-on practice, allowing learners to design functional prototypes that integrate text and voice recognition for seamless user interaction. 

Generative AI chatbots

Exploring Advanced AI Concepts

Next course starts June 16, 2025

This advanced course dives deep into the multifaceted world of generative AI, focusing on integrating AI across text, images, audio, and video to create innovative multimodal projects. Participants will explore sophisticated AI concepts such as neural networks, interactive content, and innovative tools for combining multiple data types into cohesive outputs. Through hands-on modules, learners will design and execute a capstone project that highlights their mastery of AI's creative and technical potential. 

Generative AI Advanced Techniques

Career Pathways

AUArts' Generative AI courses equip you with the skills to thrive in the rapidly evolving AI landscape. Prepare yourself for roles in AI-driven industries, from marketing and design to automation, healthcare, education and beyond. 

Program goals

  • Create a diverse portfolio of AI-driven multimedia tasks that includes text, image, audio, and video
  • Evaluate the ethical considerations of using AI in various professional contexts
  • Apply generative AI tools to explore real-world challenges
  • Gain proficiency in leading AI tools such as GPT-4, MidJourney and Dialogflow

This certificate includes the completion of five session-based Micro Credential courses. 

Completion requirements

To earn AUArts' Generative AI Professional Certificate, you must successfully complete all five courses listed above. 

Students have up to five years to complete the program. Before finishing your final course, you must submit the Professional Certificate Declaration Form to Continuing Education at coned@auarts.ca.

Upon completion, you will receive a non-credit Certificate in Generative AI, awarded by Alberta University of the Arts' School of Continuing Education and Professional Development.