Clear Messaging
Course description
Clear Messaging equips learners with the skills to develop messaging frameworks that deliver key information with clarity and impact. This Micro Credential emphasizes the principles of brevity, coherence and consistency across platforms and formats, providing practical tools to craft messages that resonate and drive action.
Duration 24 hours | Price $505 + GST | Delivery Format Online scheduled sessions |
Choose a section:
Start & End Dates | Days | Times | Registration |
|---|---|---|---|
| New dates coming soon! | Tues/Thurs | 6:00 - 9:00pm MST | closed |
Learning outcomes
By the end of this Micro Credential, learners will be able to distill complex ideas into straightforward, engaging messages tailored to their audience and communication goals.
- Develop messaging frameworks that distill complex ideas into clear, concise, and impactful messages tailored to specific audiences
- Apply principles of coherence, brevity and consistency to ensure messaging is engaging and aligned across different platforms and formats
- Evaluate and refine messaging to maximize clarity, resonance and effectiveness in achieving communication goals
Topics
| Topic 1 | Principles of clear and concise communication | Topic 2 | Developing messaging |
| Topic 3 | Tailoring messages for diverse audiences and platforms | Topic 4 | Ensuring consistency across communication channels |
| Topic 5 | Refining and evaluating message |
Career pathways
Skills gained in this Micro Credential can be applied to careers in marketing, public relations, corporate communications, content strategy and professional writing. Ideal for anyone looking to improve their ability to craft clear, concise and impactful messages that resonate across various industries.
Why enroll?
| Structured, virtual learning, with live support from industry experts | Projects that you can include in your own work or portfolio | Earn a digital badge to showcase & share your skills | Customize your learning path to match your career goals and earn higher credentials |
Badge completion
This non-credit Micro Credential runs twice per week for four consecutive weeks, combining live virtual classes with graded assignments and assessments. Weekly assignments must be submitted on schedule, and learners will begin developing their final project midway through the unit, applying new concepts as they progress. After the final class, participants may have an additional few days to refine and submit their project. To successfully complete the Micro Credential and earn a digital badge, you must achieve an overall grade of 70% or higher.
Instructor bio
ReTrain Canada is dedicated to the reskilling and upskilling of Canada's working and middle classes, creating a solid foundation for the future of Canadians. Their offerings have been developed to provide career options that use technology employers are looking for. ReTrain Canada instructors have a solid foundation of industry experience along with being expert guides for students going through the learning process.
How to register
Your step-by-step guide to enrolling in professional development at AUArts.
Follow instructions on this pageApplicable certificates
Take Clear Messaging and four other Micro Credentials to earn a Professional Certificate
Applicable certificate page